industry spotlights

Advancement Legends Podcast: Patrick Auerbach

Advancement Legends Podcast: Patrick Auerbach

How does a spirit squad member at UCLA ended up being the top alumni officer at crosstown rival USC? That’s the story of Patrick Auerbach and how he climbed through the ranks of women’s basketball to eventually end as a Trojan leading one of America’s top alumni programs.

Auerbach stepped out of his comfort zone when he left Los Angeles as a grad student and had his life changed by legendary Tennessee coach Pat Summit. The chance encounter fostered a love for women’s basketball and a journey that would send him to both the WNBA and college ranks in the sport. Another brush of chance eventually brought Auerbach into the world of alumni relations where he has quickly grown as an industry thought leader.

Relive the tension he had in following another “advancement legend”, Scott Morey, and waiting to see if he would have the “interim” tag dropped from his role at USC (43:00). Also, see what exciting initiatives USC has put in place to help diversify their alumni board and engage new leaders through cultural and industry groups.

Learn from the best in higher ed with the Advancment Legends Podcast featuring Ryan Catherwood. Learn more about the podcast and subscribe to all the episodes using iTunes, Google Play, Sticher, SoundCloud, or by visiting!