Engagement Today

3 Things Your Alumni Engagement Strategy Needs NOW

Last week our CEO, Melissa Schipke took some time to recap the major themes from Alumni Professionals conferences through the year. Some of the main take-aways included: Use data & analytics to be more strategic Reach and interest young alumni...

The Value of Research in Higher Ed Decision Making with Mike Hanus

In today’s technology-infused world, data-driven decision-making has shifted from a “nice-to-have” to a necessity. Universities want to see their resources be utilized most effectively (i.e. Growth Hacking). Large-scale, blanket campaigns are being replaced with individualized, targeted ventures as...