Engagement Today

Taking Alumni Engagement to the Next Level

The tides are shifting in Alumni Relations and there are several passionate professionals seizing this opportunity to define which direction the industry will head, determining how to have the most impact and enhancing the value of their Institution’s educational...

Lowering hurdles to build affinity

I had the opportunity to speak with Parks Smith, Director of Alumni Relations, at Longwood University, to talk about his department’s interesting view on Alumni Engagement. According to Parks, “A huge part of Alumni Relations is alumni saying ‘I...