Posts

Higher Ed Social Media Strategy with Liz Stahl: Part 1

Social media is without a doubt the number one tool at an alumni engagement professionals disposal right now. Your reach and impact on Facebook, Twitter, Instagram and more is imperative to pushing upcoming events and initiatives. With that being said, in higher education, we don’t always know the best practices for using social media and sometimes it just falls on your desk. That’s why we reached out to Liz Stahl from In Haus Consulting to talk about higher...

Advancement Legends Podcast: Matthew Lambert

From driving the Oscar Meyer Wienermobile to the College of William & Mary, just your typical career arch in Higher Education. Matthew describes how the modern engagement office needs to have a well-rounded office and engagement strategy that helps fill generational gaps (28:00). Also, he explores the age old question on whether or not we can correlate donations to alumni engagement....

ROAD TRIP! Bring your campus to your alumni

It's always good to have alumni back on campus, especially when students are active. No matter how long you've been away from your alma mater, there is an infectious atmosphere of energy that can only be found on college campuses. The alumni you have coming back to campus though is pretty limited due to a number of reasons, and many of your highest affinity alumni never make it back. So what if you could bring your campus to your alumni?...

Engagement 101: How should we be recording alumni engagement?

Does jumping into the world of alumni engagement metrics and data seem too daunting? Do excel spreadsheets scare you? No worries, we’re here to help and let you know that it’s easier than you think to start tracking your alumni and using actionable intelligence to shape your goals, initiatives, and events. Welcome to Engagement 101, where we’ll go over the basics of building an alumni engagement and metrics program. Part 1: What should you be tracking? Part...

Advancement Legends Podcast: Jay Dillon

How do you put together a new alumni relations team? How do we know when our alumni networks are thriving? How can we use data and metrics to inform our strategies? These are all questions the University of San Francisco's Jay Dillon addresses in a recent episode of Advancement Legends. Jay has become a leader in tracking engagement in the higher ed space, but his path into alumni relations is anything but ordinary. From community college to UCLA drum major...