Total Eclipse of Engagement

MIT has always been known for innovation - and things are no different in their Alumni Relations Department. With some bright minds, teamwork and, of course, data - the alumni team is thinking outside of the box when it comes to staying connected to alumni across the country - or in this scenario - “inside the shadows.” One of the...

If you missed our Engagement 101 Workshop

A great beginning for our workshop series. Team Tassl recently hosted an Engagement 101 Digital Workshop over the lunch hour and we couldn’t be more excited about the level of interest from the Alumni Relations industry. With over 60 RSVPs for this event, we were excited to be sharing our introductory “virtual workshop” to help share our learnings here...

Driving Engagement into the 21st Century with our Latest Two Hires...

From the Tassl Pressroom: Tassl is pleased to announce the addition of 2 Engagement Specialists to our growing team. As a founder, I couldn’t be more excited about the opportunity to bring in house some of the great minds we’ve discovered across the industry to help further the initiatives and opportunities we see with highered engagement. While the...

Taking Alumni Engagement to the Next Level

The tides are shifting in Alumni Relations and there are several passionate professionals seizing this opportunity to define which direction the industry will head, determining how to have the most impact and enhancing the value of their Institution’s educational experience. These shifts are closely related to what has been a hot trend in other industries--“big data.” Now, “big...

4 Different Types of Value Add Alumni Engagements Worth Tracking

While giving is one of the most largely tracked forms of engagement, there are several other important engagements worth keeping track of and even rewarding and recognizing throughout your networks, similarly to how you would major donations. From volunteering at alumni events to engaging prospective students, engagements outside of giving play an important role in building the brand of a...